Neon NYC Billboard Exposes HSUS’ Fraudulent Fundraising

by
posted on May 26, 2016
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
humanewatch-bilboard-hlf-post-lead-image.gif

Remember that big “Hunters Conserve Wildlife” debate near Times Square in New York City on May 4? Wayne Pacelle, president of the Humane Society of the United States, was one of two people representing the anti-hunting movement at the evening event. As my wife and I scanned the billboards from our taxi window on the way, I filled in the driver on recent news about the HSUS’ deceptive fundraising methods. His response: “You need a Times Square billboard to educate people.” Apparently HumaneWatch.org really does have eyes and ears everywhere considering they put one up today.

And this billboard is one you can’t miss—neon pink and black with white letters. A Boston terrier is shown holding a phone in its mouth with the message “Hold the Phone: The HSUS only gives 1 percent of its millions to local pet shelters?” Now that’s a good billboard.

 To view it, click here

It’s about time the HSUS’ deception and manipulative fundraising tactics are exposed in a place like New York City. In step with that shot in the arm today is the fact that when I couldn’t sleep at 3 a.m., I saw I had several unrelated Facebook posts exposing how the HSUS is busy putting millions into offshore accounts. I’d say this gives new meaning to the words “indecent public exposure.”

As research director at the Center for Consumer Freedom, which oversees HumaneWatch.org, Will Coggin said, “HSUS continues to use a playbook of deceptive fundraising strategies to manipulate well-meaning donors unaware of the group’s radical, PETA-like agenda. In a poll of self-identified HSUS donors, three in four said they were less likely to support HSUS after learning more about how the organization spends contributions.” As previously covered on AmericanHunter.org/HLF, Coggin went on to explain how the HSUS has funneled more than $100 million into its pension plan and offshore Caribbean hedge funds. For more on this, visit HumaneWatch.org.

Lesson Learned: If you want to help dogs and cats in need, give directly to your local pet shelter!

Latest

Ledesilencer Central Lauches
Ledesilencer Central Lauches

Free Chance to Win One of 200 Suppressors

Silencer Central has launched Silencer Central’s 100 Days of Silence, a daily giveaway that will award 200 suppressors over 100 consecutive days. The campaign, which is the largest suppressor giveaway ever staged in the United States, began April 17 and runs through July 25, 2026.

Member's Hunt: Patience is Tough When You Shoot a Big Buck

My phone still in my hands, I texted my teenage son, who was hunting along the field not far away. Trying not to move any part of my body but my thumbs, I sent the message, “Got a buck down, but he’s still alive. Help!” Tucker texted back, “What do you want me to do?” I replied: “Come kill the bastard before he kills me!” Intrigued? Read on.

First Look: 2026 Spypoint Trail Camera Lineup

Spypoint's 2026 trail camera line-up features three new models designed to deliver on flexibility and control.

Hardware Review: Christensen Arms Evoke .375 H&H

A .375 H&H Magnum for less than $1,000 is a win for hunters on any continent, especially when it comes packed with features and has the sub-MOA accuracy potential of the American-made Evoke from Christensen Arms.

New for 2026: Avian-X Waterfowl Backpacks

Expanding its assortment to include soft goods in 2026, waterfowl brand Avian-X has announced an all-new lineup of packs specifically designed to keep waterfowl hunters organized, mobile and ready for anything.

Behind the Bullet: The .308 Norma Magnum

Norma’s ballistician Nils Kvale saw the wisdom of having the velocity and horsepower of the .300 H&H Magnum, but in a shorter, more affordable receiver, and used the H&H case to develop his .358 Norma Magnum in 1959 as well as the .308 Norma Magnum one year later. The .308 Norma Magnum closely resembles the wildcat .30-338 cartridge, though the shoulder of the former is located a bit more toward the base than that of the .308 Norma Magnum. Intrigued? Read on about this often unfairly overlooked hunting classic.

Interests



Get the best of American Hunter delivered to your inbox.