First Look: ZeroTech Thrive HD Binoculars

Beretta USA has launched the A400 Solo, a new semi-automatic shotgun engineered for hunters who demand performance in the harshest conditions. Built on Beretta's A400 platform and packed with the company's latest advancements, the A400 Solo combines Beretta's B-Link Pro gas-operating system, Steelium barrel technology and Kick-Off Plus recoil reduction system into one dependable platform.

Curious where your ethical limit is in the field? Mark Kayser shows you exactly how to find it.

Smith & Wesson has announced the launch of its America 250 Limited Edition Model 1854 rifle, created to commemorate the 250th anniversary of the United States.

This week on #SundayGunday, we’re checking out an excellent hunting round from Fiocchi: Hyperformance Hunt. Designed for intense terminal performance at standard to long hunting distances, the Hyperformance Hunt line comes loaded with either a Hornady SST Polymer Boat-Tail bullet, a Swift Scirocco Boat-Tail Spitzer, or a Barnes TTSX Polymer Tipped Copper HollowPoint. Learn more about it in this exclusive video.

Eylar has launched its 250th Anniversary rifle case and pistol case, created in partnership with Brownells to celebrate America's 250th anniversary in 2026. Featuring patriotic artwork, tan hard-shell construction and purpose-built foam interiors, the commemorative cases offer firearm owners a distinctive way to protect and transport their gear while honoring a major milestone in American history.