Mathews Launches Custom Bow Builder

by
posted on July 18, 2017
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
mathews_logo_2017_f.jpg

Mathews Archery has announced the introduction of its new Bow Builder. The new custom shop allows consumers to choose from six different finishes and a bevy of string, cable and damper color configurations to create a unique bow build.

Creating your custom bow is simplified using Mathews' five-step process.

1. Choose a bow.
2. Enter your personal specifications for a custom fit.
3. Choose limb finish, riser finish, string, cable, serving, harmonic damper and monkey tail colors.
4. Accessorize the bow.
5. Print or email to order the bow through your local Mathews retailer.

"We want both retailers and consumers to know we have the manufacturing capabilities to allow people to put their own personal spin on a bow design," said VP of Marketing and Sales, Brad Treu. "Our employees do it to their bows all the time, why not let everyone in on the fun?"

The feature has been given its own website, BowBuilder.com.

For more information, go to MathewsInc.com.

Latest

LEDEVX 4HD 3 12X50 CDS ZL2 SF 185454 A 1
LEDEVX 4HD 3 12X50 CDS ZL2 SF 185454 A 1

New for 2026: Leupold VX-4HD

When a hunt can shift from tight timber at first light to a long look across open country by midmorning, a scope must do more than just magnify. The Leupold VX-4HD is built for exactly that kind of versatility, blending rugged construction, smart engineering and optical performance into a scope that works wherever the hunt takes you.

First Look: Blocker Outdoors Finisher Chest Pack Pro

The Blocker Outdoors Finisher Chest Pack Pro is the kind of gear that takes the basic tenets of turkey hunting into consideration, while attempting to minimize the burden of a cumbersome full-size vest. This makes it a a straightforward alternative to a full-size turkey vest for run-and-gun hunters who want to balance loadout with freedom of movement.

The Value of Post Season Scouting in the Snow

Although for most of the country deer season is over, there are some important aspects of deer hunting to be understood, particularly when it snows during the winter months. In my part of the country, we don’t often get a good blanket of snow until the deer season closes. However, when it does snow, I make a point to get outdoors and visit each of my hunting areas to learn when the learning is best.

Tuo Introduces New Camouflage Pattern: Ryse

Tuo launched its proprietary Verse camo pattern in 2024. While the supplemental light tans and sharp lines render effectiveness in wooded environments as well, Tuo wanted to offer a second exclusive pattern for whitetail hunters. It has done so with Ryse.

New for 2026: SIG Sauer Zulu10 HDX Binoculars

SIG Sauer’s new Zulu10 HDX binoculars are engineered for hunters and shooters who prioritize optical performance and mechanical precision as much as durability.

Renewed Hunting and Fishing Focus on Interior Department-Managed Property

On Jan. 7 U.S. Secretary of the Interior Doug Burgum issued an order stating, “…public and federally managed lands should be open to hunting and fishing unless a specific, documented, and legally supported exception applies.”

Interests



Get the best of American Hunter delivered to your inbox.