Robinson Outdoors and all its assets were bought out by ScentLok Technologies on July 6, and ScentLok will merge the two companies while making few changes to the Robinson Outdoors product lineup.
Owner and CEO of ScentLok Patrick Hylant said of the purchase, “Our company’s goal is to offer total odor-management solutions while maintaining the highest levels of customer satisfaction, and this acquisition will help us fulfill that mission. We don’t need to be the biggest; we just want to be the best.” Hylant also acknowledges that customers are loyal to various Robinson Brands. “We understand that ScentBlocker is a go-to name brand for a large and loyal population of the outdoor community. We want to ensure these strong and loyal customers that we are going to maintain the ScentBlocker brand, technologies and quality they are known for. That authenticity will carry on as it always has.”
The Robinson Outdoors brands will merge all operations into ScentLok’s business locations in Muskegon, Mich.