Q: There are so many camo patterns to choose from today that I'm not sure which one to buy. Can you help?
A: Despite what you may see in ads, no single pattern is optimal in all environments. The most important thing to think about is matching a pattern to your hunting location and its landscape.
If you are planning your hunt in the American West or Africa, choose an open pattern like Realtree Max-1 or Cabela's Zonz Western. Striped patterns such as Mossy Oak Shadow Grass Blades and Predator 3D Deception work well in reedy and brushy terrain. On the other hand, blotched patterns like Cabela's Seclusion 3D and Realtree Xtra Green blend with leafy, deciduous terrain. If snow covers the landscape, go with something that has a good bit of white in it.
You may want to consider mixing patterns. Turkey hunters sometimes choose one type of camo for their trousers and another for their jacket or shirt. Wearing this combination, their bottom half blends with the ground while their torso matches a tree trunk when they set up to call. For the utmost concealment, don't forget to camouflage your face and your equipment, as both can reflect sunlight.